Myposeo gets a new look

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For the past 9 years, Myposeo’s tools have been constantly evolving to better address SEO issues. We are pleased to announce that we have been working for several months on a new interface to improve your tool user experience.

The new interface will be implemented gradually (over several months) starting with a new sidebar and top bar that will optimise navigation.

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Local Search Experience: the data visualisation site for local SEO

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  Myposeo is happy to announce that its SEO data visualisation platform, “Local Search experience” or LSE, has gone online. It is a free new online site that allows you to analyse local ranking data for the players of 4 sectors of activity. In this article you will discover its characteristics and how it works. … Read more…

Retargeting and SEO Working Together

 

Regardless of the size or type of your business, search engines are a crucial source of traffic. So, a solid search engine optimisation (SEO) strategy is a vital element of digital marketing.

Studies show that 44% of buyers begin their shopping process with an online search. Even if you are a brick-and-mortar shop, organic search traffic is fundamental. Half of mobile searchers actually visit a store within one day of their search.

However, just because a searcher lands on your site doesn’t mean they are going to make a purchase. In fact, up to 96% of organic search traffic won’t convert during their first visit to your site. This is to be expected, as most searches are categorized as informational in nature.

There is a way you can recapture those visitors after they’ve left your site, though. It’s called retargeting.

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5 Common Landing Page Mistakes You Need to Avoid

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There are tons of marketing channels that can be used to drive conversions, and digital marketers are eternally debating which platform is the most effective.

Between Search Engine Optimization (SEO), retargeting, paid search, content marketing and display advertising, there’s one thing they all have in common: the landing page.

Even though the Landing Page is an undisputed cornerstone of digital marketing, it is often overlooked and under-optimized. This is obviously a huge mistake because most marketers are relying on that landing page to cinch the sale.

In this article, we will highlight the top mistakes businesses make when creating their landing pages so you can avoid suffering the same fate.

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Myposeo: the first French SEO tool to offer a Google Data Studio connector

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The Myposeo tool is constantly being improved in order to facilitate the task of tracking visibility on search engines. A few months ago, we launched new versions, which were more suitable for the market, and since then we have wanted to adapt our product to external tools allowing the creation of dashboards, which are used by many advertisers or consultancy agencies.

We are extremely pleased and proud to announce that we have set up a native Google Data Studio connector. Myposeo has now become the first and only French tool to have this function.

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Myposeo new SEO packages and tools launch

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In its 7 years of existence, Myposeo has faced many challenges. This year, along with our strategic partnership with the Webedia group, we have also launched a redesigned site dedicated to technical, graphical and functional developments to showcase our services on offer.

We are delighted to have grown enough to (finally!) reveal all the developments from our R&D lab which we have been waiting eagerly to present to you. Here goes!

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