Hacking Cyber Monday

Since Black Friday isn’t enough, the e-commerce community brings to you, Cyber Monday!

Legend has it that the term was coined back in 2005, when the Monday after Thanksgiving was recorded as ‘’one of the biggest online shopping day of the year’’. Cyber Monday has the highest conversion rates over the 5-day Thanksgiving holiday period according to SimilarWeb, making it the biggest sales opportunity for online retailers, as well as the highest online traffic day in the year.

So, how can online retailers cut through the noise and be seen during this highly competitive period? 

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