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User guide for effective SEO reports
report white paper

Why this white paper?

Creating SEO reports may seem simple at first. However, when you get into the details of what you need to do to build them, it becomes more complicated.

In the end, only 15% of the time will be spent using reports for work, compared to 85% of the time spent designing and creating them. So it’s worthwhile looking into it!

Dozens of people are involved in SEO projects. Hundreds of different data sources. Thousands of possible indicators and as many formats are available. All for a common problem: How to create insightful and actionable SEO reports that can be used by your colleagues?

White Paper outline :

  • 01: Layout of your SEO reports
  • 02: SEO tools and data for your reports
  • 03: Insights & Actions: KPIs, frequencies, DataViz
  • 04: Case study

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